Limegreentangerine had the privilege of collaborating with the Conservation Council ACT Region and the Commissioner for Sustainability and the Environment to create a compelling brand identity and marketing campaign for a dynamic one-day symposium, bringing together experts from various sectors to explore the challenges and opportunities of transitioning to a circular economy.

Our goal was to raise awareness about the benefits of a circular economy, inspiring collaboration and driving action within the community, emphasising the power of collective efforts in making a real difference.

With a focus on creating a strong brand presence, we developed an impactful identity for the symposium, positioning Canberra as an environmental innovation capital, promoting sustainable practices, and setting the city apart as a leader in this space.

Our services encompassed every aspect of the branding project. We conducted thorough brand strategy sessions to strategically position the symposium. We developed a memorable name and nomenclature, accompanied by a visually appealing brand expression and well-crafted communication materials, ensuring a consistent and powerful brand message.

To effectively promote the CBR360 Circular Economy Symposium, we devised a comprehensive marketing strategy to generate buzz and engagement. This involved strategic promotions, compelling messaging, and visually captivating materials to build awareness, boost attendance, and establish the symposium as a premier environmental event in Canberra.

The CBR360 Circular Economy Symposium garnered significant attention and attracted professionals from businesses, universities, government agencies, and the community sector. It emerged as the go-to environmental gathering in Canberra, fostering sustainable practices and driving the adoption of a circular economy.

We take great pride in our contribution to positioning Canberra as a leading force in environmental innovation, and we are thrilled to have played a part in this impactful initiative.